February 28, 2015
/Blogs/Daily-Design-Dose/ Blog - New York Spaces Magazine

Ralph Lauren Goes 4D

Nov 11, 2010
Ralph Lauren Goes 4D

Last night, Ralph Lauren put on a show to remember with a 4D light show that displayed a ground-breaking approach to architectural video mapping.

As they celebrated the 10th anniversary of ralphlauren.com and the launch of a UK e-commerce site, the retail giant projected a runway show and iconic pieces from the brand onto the facade of the New York flagship store at 888 Madison.

The images seemed to float out and project off the building itself. The visuals were also accompanied by music, illusions of blowing breezes, and even mists of the new Big Pony Collection fragrance! The weren't kiddin' when they said 4D!

Check out the video below to see for yourself.

New York RALPH LAUREN 4D Show Video: Chic TV

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About This Blog

Web editor AnnMarie Marano has been covering the interior design trade for the past 5 years. Armed with her journalism degree, she uses her nose for news to serve up the most exciting daily dish for the design hungry (fyi, that's you).

From quintessential New York City, to snippets from the world abroad, Daily Design Dose will deliver a constant stream of information to satisfy those who crave insight into the world of design and how it relates to our lives, our loves, our pet peeves, and everything in between.

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